Changes Around Here: What's New at DS
Do you ever get in ruts?
Life ruts, work ruts, inspiration ruts. You could say I've been in a bit of a general, all-encompassing rut lately. I love my job, I love my life here in SF, I love my family and friends and Josh—but that fire, that thing that keeps you up late at night dreaming and scheming, has been lost lately.
Josh went on a boy's trip a few weeks back, and I vowed to spend the entire weekend (four days, dreamy) thinking about the future of Dear Serendipity. I started this blog when I was 19, a Sophomore in College (six years ago this October—omg!) and it was purely out of a need to share what inspired me with the world. Nothing else. My goal wasn't to make money, or become famous, or travel the world on trips paid for by brands (in fact, back when I started, bloggers were just starting to realize you even could make money in this industry).
But juggling a full-time job, real life, relationships, self-care and a blog is really hard, and it's easy for things to become a grind. Wake up, go to work, come home, cook dinner, go to bed. In that routine, there's not a ton of room for inspiration seeking—for finding the things (and spending time doing them!) that fuel your soul.
What inspires me
That's what I spend that weekend alone thinking about: what do I get excited by? What types of content do I find myself searching for, and reading night after night? What are the things about the blogging industry I don't love?
I love lifestyle content, the type of content that gives me tips on how to live a better life. What am I getting tired of? The #ootd tagged posts that exist solely so bloggers can earn commissions, and loop giveaways that fill my feed with clutter. I'm sorry to say it, and no judgment to the bloggers who post this content, but for me, it's time to get back to the types of content I love. Outfit posts and #LiketoKnowIt tags are great, but what about the substance? In a world that's seemingly falling apart more and more every day, I want to get back to things that make me happy, that inspire me, and that inspire others.
To be completely honest with you, this is the reason I've never made my blog my full-time job—I don't want to ever rely on that income for 100% of my income. I don't want to have to take jobs or partnerships because I need the money, I want to do things because I love them. I don't post Instagrams to earn commission, I do it because I want to share the things that are inspiring me with my readers. I think the blogging industry as a whole needs to get back to this, and forget about the quick wins and follower counts.
Changes around here
I used to post a lot of outfit posts because I thought that's what the blogging industry wanted to see. But what I love is the lifestyle content—the meatier posts about productivity tips, how to get ahead at work, what new beauty products have actually changed my life, apps that I use on a daily basis, etc. I'm excited to make the switch to posting more lifestyle content that I really get excited about here!
Please let me know in the comments section if there are specific topics you'd love to see covered.